Last year, a freelance designer named Sarah K. emailed us with a question: "Can I really use Kaden’s templates for client work without looking cheap?"

Six months later, she’d built a $10,000 website for a fintech startup—$99 Retinax template. Here’s exactly how she did it (and how you can too).

The Template Advantage

Most clients don’t care if you start from scratch—they care about results. Sarah used Retinax’s:

• Pre-built cybersecurity sections (saved 20+ hours)

• Dark-mode UX (the client’s #1 request)

• Conversion-ready layouts (no A/B testing from zero)

"I customized just 30%—the hero, case studies, and client testimonials. The rest was pure Kaden."

How to Position Templates as Premium

1. Call It "Strategic Scaffolding"

   • Sarah’s pitch: "We start with an industry-tested foundation, then tailor it to your brand."

   • Client perception: "They’re efficient, not cutting corners."

2. Show the Before/After

   • She presented the Retinax template first, then her customized version.

   • "See how we elevated it with your vision?"

3. Price for Outcomes, Not Hours

   • "I charged $10K because I solved their problem—not for how long it took."

The Result

• Client saved $8K vs. agency quotes.

• Sarah landed 3 referrals from the project.

• The startup’s conversions rose 15% post-launch.

Template Hack: Sarah used Kaden’s CMS collections to let the client update team bios themselves—"That ‘custom feature’ took me 10 minutes."

Your Turn

Templates aren’t crutches—they’re force multipliers.

• Freelancers: Bundle Kaden templates into your services.

• Agencies: Offer "Fast-Track Sites" (launch in 1 week).

Try It: "Pick a template, customize one section, and pitch it to a client this week."